Google Ads (PPC) Management of Palm Beach
Are you interested in a fast, easy way to have your business seen on Google? Then Google ads in Palm Beach may be right for you!
While you are waiting for your website to rank organically using Search Engine Optimization techniques, many South Florida business owners turn to Google advertisements, or Pay Per Click (PPC) ads, to quickly and efficiently generate traffic for their business.
We have found that South Florida Google Ads (formerly known as Google AdWords) are extremely effective for many kinds of businesses. So long as they are not wasting their money on the wrong keywords, that is.
So, What exactly are Google Ads?
Google Ads are Google's advertising system in which business owners or marketers bid on certain keywords in order for their clickable ads to appear in Google's search engine results.
Since advertisers have to pay for each time their link is clicked, this is how Google makes their money from search.
Okay, So do Google Ads actually work?
Google Ads may or may not work for your business depending on a variety of factors, such as, the competitiveness of the keywords you are bidding for and the relevancy of that keyword to real conversions for your company. Our Leadologists are happy to discuss with you and analyze your businesses specific needs regarding Google Ads in South Florida.
Should I be using Google Ads or Facebook Ads?
Both platforms have their advantages and can be used conjunctively, rather than one or the other. Google Ads helps promote businesses based on keywords that customers search, while Facebook Ads help users find businesses based on the things they are interested in and ways in which they behave online.
Why Advertise on Google?
Google is the most used search engine there is, receiving a staggering 5.6 billion searches every day. Although there are many other search engines out there, including Bing and Yahoo, Google is by far the worldwide leader in search engine searches raking in 90.46% of the search engine market share worldwide.
When done correctly, South Florida businesses can expect an estimated 700% return on investment (ROI) when utilizing Google PPC ads. According to Google, advertisers make an estimated $8 for every $1 they spend on Google Ads.
Need another reason to advertise on Google?
Your competitors are doing it. Thousands of companies are using Google Ads to promote their businesses in South Florida. Even if you are ranking organically on the search engine results, your results may be pushed down on the page beneath your competitors who are already using Google Ads in Palm Beach.
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